As Summer Heats Up, MASA Keeps Working to Power your Farm with Smarter Tools and Better Data.
Dear Friend,
In this edition of the FarmSmart Newsletter, we're excited to share some of the latest updates shaping our platform and community. You’ll find details about the refreshed MASA.ag website, including new tools designed to make your experience more connected and efficient. We also highlight the upcoming 2025 MASA Software Summit, where hands-on learning and user collaboration take center stage. Plus, learn how professional services can enhance your reporting and data confidence, and explore fresh support tools now available in the Azure environment.
In this month’s news:
•A Word from our CEO
•Azure Scheduled Outages
•2025 MASA Software Summit
•Professional Services Updated
•New MASA.AG Website Update
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CEO Update
A Message from Leslie
e’re in a season of transformation—and I couldn’t be more excited about where we’re headed together.
Every improvement we make, every new feature we roll out, and every conversation we have with our users is part of a bigger story: one where producers are empowered, supported, and equipped with the tools they need to lead in a changing industry.
This newsletter is full of progress. You’ll find fresh ways to connect, smarter ways to work with your data, and new paths for learning and collaboration. More than anything, you’ll see a reflection of MASA’s commitment—to innovation, to transparency, and to you.
Thank you for being part of this community. We’re building momentum, and we’re just getting started.
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Azure Scheduled Service Outages
Weekly System Maintenance Begins June 25th: What MASA Users need to know
At MASA, we are committed to providing a secure, stable, and high-performing platform for all our users. To uphold that commitment, we will be introducing a routine weekly maintenance window beginning Wednesday, June 25, 2025.
⏰ Scheduled Maintenance Details:
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When: Every Wednesday morning from 12:00 AM to 3:00 AM CT
(Please note this falls during the middle of Tuesday night.)
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What: MASA’s systems, including Azure and the FBS platform, will be temporarily unavailable during this time.
Why This Matters:
This scheduled downtime is necessary to perform critical system maintenance, software patches, performance optimizations, and FBS platform updates. These routine upgrades help ensure your experience with MASA remains fast, reliable, and secure—today and well into the future.
User Impact:
If you are logged in during this window, you will be logged off automatically.
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Any unsaved work may be lost, so we strongly recommend logging off before midnight CT on Tuesday evenings.
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Services will automatically resume at 3:00 AM CT once maintenance is complete.
Our Commitment:
These updates are a part of MASA’s ongoing efforts to deliver robust software solutions and protect the integrity of your data. While the downtime is brief, the impact is big—helping us deliver new features, enhanced security, and better performance without disrupting your workflow during peak hours.
We appreciate your attention to this new process and your continued partnership with MASA.
If you have any questions or concerns, please reach out to our support team. We’re here to help!
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2025 MASA Software Summit
Hands-On, Data-Driven, and Built for Collaboration
We’re excited to invite you to the 2025 MASA Software Summit, taking place September 10–11 in downtown Des Moines. This year’s event is focused on one clear goal: helping producers gain more value from their data through real-world, hands-on training.
The 2025 Summit will emphasize practical application, with working sessions designed to show users how to apply tools like MASA’s Data Exchange and Microsoft Power BI directly within their operations. This isn’t just a conference—it’s a working experience, tailored to support your day-to-day decisions.
Expect collaborative learning with other MASA users, interactive demonstrations from both MASA staff and industry experts, and insights into how emerging technologies such as AI are reshaping the ag landscape. From financial analysis and crop management to operational reporting, this year’s sessions are all about digging deep into your data and making it work harder for you.
For those who can’t attend in person, virtual sessions will be available each day, so you won’t miss the opportunity to learn, connect, and grow with the MASA community.
Register now at: https://www.eventbrite.com/e/2025-masa-software-summit-tickets-1395524504359?aff=oddtdtcreator and get ready to roll up your sleeves and take your software skills to the next level.
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Maximizing the Power of FBS
The Powerful Combination of Professional Services and the Azure Environment
Accurate, timely, and insightful data is the foundation of every great business decision—and that starts with a solid software setup. MASA’s Professional Services team is here to help you get the most from your FBS platform by improving the quality of your data and elevating the value of your reports.
Whether you’re transitioning to new reporting requirements, catching up on backlogged entries, or simply looking to clean up your chart of accounts, our team offers personalized support tailored to your goals. In the Azure environment, these updates are even easier to manage—our cloud-based platform allows seamless collaboration between you and your MASA support team, with no need for file sharing or system downtime.
Professional Services can help streamline workflows, ensure consistency across your entities, and unlock insights that improve operational efficiency. Even a few hours of expert help can mean better decisions, cleaner data, and more confident year-end planning.
Need help getting started? Reach out to MASA Support to schedule time with one of our professional advisors.
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Explore the new MASA.AG Website
Built With You in Mind
We’re excited to announce the launch of the newly updated MASA.ag website—designed to be your one-stop destination for everything MASA, from support tools to team insights to upcoming events. Whether you’re a longtime FBS user or brand new to the platform, our new site makes it easier than ever to connect, learn, and stay in the know.
Some highlights of the new MASA.ag experience:
Events Calendar – Keep track of MASA events, webinars, training sessions, and conferences in one place.
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Azure Remote Login Link – For our Azure users, fast and direct access to your remote environment is just a click away.
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User Ticket Portal – Need support? You can now submit and track your support tickets, view updates, and communicate with the MASA team right from the site.
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About Us / Who We Are – Meet the MASA team and learn more about the people behind the platform—because knowing who you’re working with matters.
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Data Library – Dive into how-to guides, product documentation, and key resources to help you make the most of your software.
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Interactive AI Help Page – Exclusive for Azure users, this new feature allows you to chat with “Mr. Brown,” MASA’s AI assistant trained to help answer your FBS questions anytime, day or night
We built the new MASA.ag site with usability and transparency in mind—making sure our users have the tools and information they need at their fingertips. Explore it today and see what’s new!
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